Professional Experience
2019 – Present: HarperOne Group, a division of HarperCollins, New York, NY
Vice President, Director of Publicity
- Manage a department of five.
- Execute plans and budgets for over 100 titles per year.
- Lead publicity campaigns for authors including Viola Davis, Curtis Jackson, Lionel Richie, Chita Rivera, Geena Davis, Charlie Mackesy, Ari Shapiro, Maud Ventura, Graham Norton, and Alan Murin.
2010 – 2018: Atria Books, a division of Simon & Schuster, New York, NY
Vice President, Director of Publicity
- Managed a department of eleven.
- Oversaw publicity plans and budgets for approximately 120 titles annually.
- Coordinated all details for the yearly book convention.
- Led campaigns for authors such as Isabel Allende, Kevin Costner, Michael Ausiello, Casey Legler, Sean Penn, Joe Kanon, and Sophia Loren.
HarperCollins Publishers, New York, NY (1993 – 2009)
2005 – 2009: Collins, Collins Business, Collins Design, and Collins Lifestyle
Vice President, Senior Director of Publicity
- Developed and executed strategic media plans for approximately 100 titles per season with budgets totaling $500,000.
- Managed publicity campaigns for high-profile authors including Bill Zehme, Newt Gingrich, Margaret Thatcher, Dolly Parton, Sandra Bernhard, Robin Quivers, Boy George, Dan Quayle, Jay Leno, Judge Judy, Marilu Henner, General Tommy Franks, Senator John Edwards, George W. Bush, Richard Chamberlain, Star Jones, Destiny’s Child, Roger Moore, and Bernard Kerik.
- Organized the company’s annual media party for over 325 attendees at venues such as the Smithsonian, 20th Century Fox, and the Museum of Modern Art, with budgets around $100,000.
- Established collaborations between HarperCollins and other News Corporation entities to enhance PR campaign visibility.
- Created publicity proposals with the marketing team to attract new business.
1994 – 2005: ReganBooks, an imprint of HarperCollins
Publicity Director
- First Publicity Director for Judith Regan’s imprint for over a decade.
- Served as Judith Regan’s personal publicist in her HarperCollins role.
- Specialized in crash publicity campaigns for instant bestsellers such as Witness: For the Prosecution of Scott Peterson by Amber Frey and The Other Man by Michael Bergin.
- In 2004, ReganBooks had three books on The New York Times bestseller list, including the top two nonfiction positions and the highest profit ratio at HarperCollins.
1993 – 1994: HarperCollins Publishers
Publicity Manager
- Launched national print and electronic media campaigns for nonfiction authors.
- Developed publicity strategies for all nonfiction titles.
Education
Bachelor of Arts in Journalism
Rider University, Lawrenceville, NJ
Additional Experience
Tribeca Film Festival, New York, NY (April – May 2009)
Volunteer
- Assisted with red carpet events for two world premiere movies.
Continuing Education:
- Spring 2009: Introduction to Internet Marketing, BMCC, New York, NY
- Spring 2009: Microsoft Office Excel 2003 Level 1, Certificate of Completion, Career Center, New York, NY
- Summer 2009: Crisis Communications/Public Relations, New York University, New York, NY (Grade: A)
- Fall 2009: Microsoft Office Publisher 2003, Certificate of Completion, Career Center, New York, NY
Memberships
- 2016 – Present: Soho House
References Available Upon Request